Brianna Fletcher

Creative Producer + Content Strategist


Hi, I’m Brianna Fletcher, a creative producer and content strategist specializing in streaming, social, and commerce-driven storytelling. I develop and lead content across beauty, fashion, home, and lifestyle, shaping ideas from concept through final delivery. My work blends creative vision, production leadership, and audience-first strategy to create content that connects and performs.

A woman with long, curly black hair smiling while sitting on a black leather sofa, using a laptop in a professional setting.

Featured Work

A selection of streaming, branded, and editorial productions I’ve led across QVC+, HSN+, and freelance creative work.

STREAMING SERIES:

You Can Do it!

A DIY-focused limited streaming series for QVC+ that I produced and directed, designed to deliver practical inspiration through approachable, personality-led storytelling.

Role: Producer + Director
Platform: QVC+
Category: Home / DIY

Buzzworthy Buys

A trend-driven shopping series spotlighting must-have products through engaging, commerce-forward storytelling..

Role: Producer + Director
Platform: QVC+
Category: Category: Shopping / Lifestyle / Commerce

#Get The Look

A beauty tutorial series for QVC+ and HSN+ created to make trend-forward beauty feel accessible and easy to shop.

Role: Producer + Director + Editor
Platform: QVC+ / HSN+
Category: Beauty

Behind the Brand: TWHLL

An editorial-style brand feature spotlighting Christie Brinkley’s collection through elevated storytelling.

Role: Producer + Director
Platform: HSN+
Category: Beauty / Lifestyle

STREAMING SERIES:

The Finishing Touch

Timeless Beauty

A fashion and accessories series centered on styling inspiration and polished finishing touches.

Role: Producer + Director
Platform: QVC+
Category: Fashion / Acesories

A limited beauty series for QVC+ and HSN+ designed for the 50+ viewer, focused on tips, inspiration, and age-inclusive beauty storytelling.

Role: Producer + Director + Editor
Platform: QVC+ / HSN+
Category: Beauty

Glamorous Getaways

A first-of-its-kind UGC-based travel series for QVC+ that explored destination-driven storytelling through a fresh, digital-first lens.

Role: Producer + Director + Editor
Platform: QVC+ / HSN+
Category: Travel / Lifestyle

Behind the Brand: Garcelle

An editorial home and lifestyle feature for HSN+ spotlighting Garcelle Beauvais and her design perspective.

Role: Producer + Director
Platform: HSN+
Category: Home Decor / Lifestyle

Other Notable Productions:

A woman with dark hair, wearing a light blue vest over a white blouse, smiling at the camera. Text on the left reads 'Vanessa Can't Cook!' in bold and script fonts.

Role: Laed Multimedia Producer

Platform: QVC+/HSN+

Category: Culinary

Series Link

Orange background with white text promoting a kitchen intervention program hosted by Vanessa Herring, encouraging family members to join as food mentors and experts on QVC+.

Graphic design announcing a spring edition trend alert, featuring text and fabric textures.

Role: Lead Multimedia Producer

Platform: QVC+/HSN+

Category: Fashion

Video Link

Pink background with white text describing fashion trends for spring, including denim and nautical wear inspired by Pantone's Color of the Year, promoting Trend Alert as a guide for staying ahead in style.